Jio Platforms Ltd.
Over the past two years, I have had the privilege of serving as a Deputy Manager (UI/UX Manager) at Jio Platforms Ltd., based in Mumbai, Maharashtra, India. This role has been both rewarding and challenging, offering me the opportunity to design and manage digital solutions for IoT agriculture services, with a particular focus on enhancing usability and creating impactful user experiences. Additionally, I have contributed significantly to the BioEnergy project, ensuring seamless digital workflows across various operations.
My responsibilities have been diverse, encompassing:
Crafting intuitive interfaces.
Cross-team collaboration.
Seamlessly implementing user-focused designs.
Challenges Faced and Resolved
One of the most significant challenges I encountered was optimizing the user journey for Jio’s IoT-based cattle management application. This application utilizes wearable IoT sensors to provide real-time data on cattle behavior. The primary challenge lay in presenting this data in a user-friendly and actionable manner to a diverse audience of dairy farmers and veterinarians.
Another hurdle involved designing interfaces capable of handling complex workflows, such as:
Tracking cattle health alerts.
Detecting estrus cycles.
Managing production data.
…all while ensuring accessibility for users with varying levels of technological proficiency.
In the BioEnergy project, I addressed the complexities of designing a web portal to streamline workflows for multiple stakeholders, including:
Operations.
HSEF Operators.
Finance Inward.
Logistics teams.
Balancing the diverse needs of these roles while ensuring a cohesive user experience required meticulous user research and iterative testing.
To overcome these challenges, I
Conducted extensive user research and usability testing.
Implemented iterative design sprints to refine solutions.
Streamlined information architecture, improving visual feedback mechanisms.
Reduced user friction by 25%, enhancing overall engagement.
IoT Agriculture Project:
For the IoT-based cattle management application, my design process began with:
In-depth user interviews and contextual inquiries to understand the daily challenges faced by farmers and veterinarians.
Creating detailed personas and journey maps to capture user pain points and goals.
Iterative prototyping, with early versions tested in field conditions to gather actionable feedback.
Developing high-fidelity wireframes to ensure clarity and accessibility, focusing on real-time data visualization and interactive dashboards.
BioEnergy Project:
The BioEnergy project required a collaborative approach, emphasizing cross-functional teamwork from the outset.
Workshops with stakeholders across Operations, HSEF, Finance, and Logistics helped define key requirements and identify bottlenecks in existing workflows.
Leveraging a modular design system ensured consistency across different user roles while customizing features for specific needs.
Conducting usability testing in phases ensured each module was optimized before integrating into the larger portal.
Achieving Milestone Certification
Achieving the milestone certification was a testament to my commitment to excellence and collaboration. This recognition was the result of spearheading key initiatives, including:
Introducing efficient wireframe prototypes that reduced task completion times by 35%.
Aligning user-centric designs with business goals, leading to a 20% increase in user engagement.
Leading a team of five designers to consistently deliver projects ahead of schedule while maintaining high-quality standards.
Delivering a comprehensive and user-friendly design for the BioEnergy project web portal, ensuring seamless operations across various workflows.
